When a ‘she’ becomes an ‘it’
What happens in the human brain when a woman is put on a par with an object? A research answering ...
Tag: Audiovisual Media
Shimmer launches version 2.0 of its NeuroLynQ neuromarketing platform
NeuroLynQ uses GSR to assess an audience's nonconscious emotional response; this new release includes additional analytical capabilitiesCredit: Shimmer CAMBRIDGE, MA ...
Forecasting contagious ideas: ‘Infectivity’ models accurately predict tweet lifespan
A tweet's virality is modulated most by its early spread rate and a gradual loss of interest over time Estimating ...
Job indicators drop slightly again for Americans with disabilities
nTIDE March 2019 Jobs Report: Foundation and University of New Hampshire release nTIDE Report -- Monthly Update -- featuring Rooted ...
How social media dethroned Hollywood
Social media platforms have redefined how we are entertained, with some YouTube creators usurping Hollywood stars in popularity. They are ...
Sandia spiking tool improves artificially intelligent devices
Technique to benefit smart phones, self-driving cars, automated image interpretationCredit: Randy Montoya, Sandia National Laboratories ALBUQUERQUE, N.M. -- Whetstone, a ...
Study: With Twitter, race of the messenger matters
Tweets shown to change minds of millennials on NFL protestsCredit: Study authors LAWRENCE -- When NFL player Colin Kaepernick took ...
New study shows sitting, watching TV linked to colorectal cancer risk before age 50
A new study in JNCI Cancer Spectrum has identified a connection between prolonged time spent sitting while watching TV and ...
Medical marketing has skyrocketed in the past two decades, while oversight remains limited
Credit: The Dartmouth Institute Healthcare spending in the United States is the highest in the world: totaling $3.3 trillion--or 17.8% ...
Exposure to sugary breakfast cereal advertising directly influences children's diets
New Dartmouth-led research finds that child-directed high-sugar breakfast cereal TV advertising is closely associated with brand-specific intake of those cereals ...
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